Ebiquity, the media monitoring data and consulting provider, announced the acquisition of Faulkner Media Management Pty Ltd for an initial cash consideration of £2.5 million together with performance based deferred consideration of up to circa £1.2 million.
Founded in 1998, Faulkner is the leading media analytics consultancy business in Australia. It has over 60 clients, and sales of £3.1 million.
The acquisition will be earnings enhancing in the first full financial year following completion.
The EBQ share price has increased by 3.5% over the last year.
Ebiquity Plc is currently graded b by LCF Research. To learn more, follow the link.
Filed Under: Technology, Media, Media Agencies, Marketing, Analysis, Advertising, Acquisition, Data, Monitoring,
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This note was prepared by LCF Research Limited using information provided by the subject company’s management or publically available news sources. No representations are made nor warranties given (express or implied) in relation to accuracy and completeness. This document is not an invitation to invest in the subject company and does not purport to contain all the necessary information that a prospective investor might require. LCF Research Limited recommends prospective investors to conduct their own thorough independent analysis of the subject company and the information contained in this note or referred to above.
Ebiquity Plc is the holding company engaged in providing a range of business critical data, analysis and consultancy services to advertisers, media owners and public relations (PR) professionals, both in the United Kingdom and internationally. The Company operates in two segments: Analytics and Platform. The Analytics division consists of its Media, Effectiveness and Reputation Management practices. Its Platform division consists of the Company’s Advertising Intelligence and Media Technology practices. In August 2012, it acquired the entire issued share capital of FirmDecisions ASJP Group Limited, the holding company of the FirmDecisions group. In February 2013, it completed a merger of its two subsidiary companies in Germany, Ebiquity Germany GmbH (Ebiquity Germany) and Fairbrother Lenz Eley GmbH. Following completion of the merger, Ebiquity PLC held a majority interest in the enlarged Ebiquity Germany with the minority interest held by certain local managers of Ebiquity Germany. more »

